Hey Reader

Last week was a busy one.

I had plenty of work on my hands.

I've been busy building the entire automation and email system for a client.

And honestly, I’ve enjoyed every bit of it.

You know why?

Because I’ve been doing the thing I love most in this whole process.

Writing. A LOT of writing.

Not strategy, looking at data, or crafting offers and systems.

Those things are crucial.

If you get em' right, you can take your business up a notch, two, or ten in a single quarter.

And obviously all the writing and creative part is based on the data for more success.

But writing is what I enjoy most.

And now that Q4 is here, I’ll be a lot more busy with prepping the entire email marketing channel for promotions for clients.

Which means I will be writing a lot more automations and campaigns.

Again... more writing.

Alongside that, I’ve started keeping a daily journal where I sit down for 30 minutes and spill whatever’s on my mind onto the page.

It clears my head, helps me process what I’ve learned, and, of course, makes me a better writer.

Because writing is like a sport.

You’ve gotta train every day to stay ahead of the game.

Especially now, when AI is flooding everyone’s inbox with the same generic, emotionless writing.

Anyway...

I've realized that the more I get to do the thing I love doing the more enjoyable the journey becomes.

And the more I do things I hate doing the more I struggle on my journey.

I guess that's part of the learning curve as well.

But there’s something that’s been bugging me.

I’m writing a ton.

Why am I not writing to my own email list?

Why am I not sending my own newsletter or posting content on Threads, X, or Instagram?

Sure, journaling will make me a better writer.

But there’s a bigger benefit to putting your writing out into the world.

You build relationships. You share what you know. You give people something they can use.

I've been procrastinating it myself, I'm going to admit...

But I want to change it.

So I’m thinking…

I might start emailing you daily. Or every other day. Or once a week.

Because why not?

I get to do what I love doing, share my journey, what I learn on the way, and of course build a stronger relationship with you.

And you Reader, get to understand how powerful writing emails can be to your business, carrier or whatever you do online.

You'll understand once you start reading my emails carefully.

Until next time...

Your friend,

Elton Korpuzi

P.S. I'd love to know, what have you been doing lately that has moved you towards achieving your goals?